Abstract Today, the real competitive advantage is highly dependent on businesses’ technological developments. New technologies make all kinds of businesses to be much more aware about these developments. In retail marketing, if the unnecessary cost is somewhat avoided, consumers could benefit from not only … Okumaya devam edin →
Abstract After the fall of the Berlin Wall, important changes have occurred world wide. Not only the Berlin Wall, but also technological improvements such as the Internet affected businesses as befits humans. Globalization bias presents considerable challenges and opportunities for international marketers. … Okumaya devam edin →
Abstract The primary purpose of this research is to determine whether there is a significant difference between the passengers’ service quality expectations and service quality perceptions in different airline firms. The collateral purpose is to find out whether there is a significant … Okumaya devam edin →
Abstract Recently, businesses have been competing each other with their high-tech investments and their technology. Especially, ın a service sector like airline services, ıt is so important to have a good equipment and great technology. According to this, the purpose of this … Okumaya devam edin →
Abstract The aim of this study is to determine the concurrent validity of four religiosity scales that are frequently used in researches related to ethics and to propose a new religiosity scale based on these four scales. A faceto- face survey has been … Okumaya devam edin →
1. Perakende Ürün Yönetimine Giriş… 2 2. Perakende Ürün Yönetiminde Karar Vericiler… 22 3. Kategori Yönetimi… 42 Perakendecilikte Ürün Yönetimi
Okumaya devam edin →Özet Bu araştırmanın amacı, ön lisans ve lisans düzeyinde işletme bölümünde öğrenim gören öğrencilerin dindarlık düzeyleri, kişisel ahlak felsefeleri, etik algıları ve niyetleri arasındaki olası ilişkileri tespit etmektir. Bu amaca ulaşmak için Balıkesir Üniversitesinde öğrenim gören işletme öğrencileri arasından kolayda … Okumaya devam edin →
ÖZET Hizmet sektöründeki İşletmelerin rekabet avantajı elde etmelerinde en önemli araç olan hizmet kalitesi, gerek literatür gerekse pratik için araştırılması gereken önemli konulardandır. Bu bağlamda, özel bir hastanenin sunduğu sağlık hizmetleri SERVPERF ölçeği yardımıyla hizmet kalitesi açısından değerlendirilecektir. Hizmet kalitesi … Okumaya devam edin →
Abstract After the fall of the Berlin Wall, important changes have occurred world wide. Not only the Berlin Wall, but also technological improvements such as the Internet affected businesses as befits humans.Globalization bias presents considerable challenges and opportunities for international … Okumaya devam edin →
ABSTRACT Technology makes all kind of business’ functions (such as manufacturing, finance, marketng, etc.) perform better. To survive in the competitive business environment, companies should resign their structure with new technologies. On the other hand, sectors which are not so … Okumaya devam edin →
